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Lost Alice  

Masque Milano

 32 ratings
30-day supply
Size - 0.27 oz / 8ml
One-Time Buy
Size - 0.27 oz / 8ml

$35.95

 
One-Time Buy
Size - 1 ml
 
3.4 oz EDP Spray
One-Time Buy

$385.00

 

Back in 2010, a few days before launching MASQUE Milano, I was invited to the Premiere of Tim Burton's Alice in Wonderland. It was my first time in a 3D movie theater and the experience was so realistic that several times - unconsciously - I moved swiftly to the side, to dodge objects flying in the movie. Falling in the rabbit hole is something that still gives me the thrills. Ever since, I fancied we would develop a fragrance about this crazy tale! The inspiration for Lost Alice comes from Chapter Seven – A Mad Tea-Party, where one could almost smell the Hatter's tea, milk, bread and butter, served in a bucolic setting. Add some scones to complete a very Brit cream tea, and the magic is complete. - Alessandro, co-founder of Masque Milano.

First of all, Lost Alice is not your typical gourmand! It does have gourmand attributes, but it also has facets of citrus, woods, florals, musks, resins, and herbs. In fact, it's a bit of an enigma... much like Alice herself; elusive and hard to define. The top of the fragrance has fresh tea notes, which incorporate bergamot, black pepper, sage, and mate absolute. The heart goes into a delectable cake with ginger, carrot heart, iris, rose, and broom absolute. The dry down is an addictive cocooning blend of fleur de lait, steamed milk, and musk. I think the journey from top to dry is really special, as it evolves so much and so smoothly on the skin, while still surprising you with each new note that appears. - Mackenzie Reilly, perfumer

Lost Alice also available as a one-off purchase in sample sizes of 0.27 oz or our 1 ml glass vial sample sprays.

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Back in 2010, a few days before launching MASQUE Milano, I was invited to the Premiere of Tim Burton's Alice in Wonderland. It was my first time in a 3D movie theater and the experience was so realistic that several times - unconsciously - I moved swiftly to the side, to dodge objects flying in the movie. Falling in the rabbit hole is something that still gives me the thrills. Ever since, I fancied we would develop a fragrance about this crazy tale! The inspiration for Lost Alice comes from Chapter Seven – A Mad Tea-Party, where one could almost smell the Hatter's tea, milk, bread and butter, served in a bucolic setting. Add some scones to complete a very Brit cream tea, and the magic is complete. - Alessandro, co-founder of Masque Milano.

First of all, Lost Alice is not your typical gourmand! It does have gourmand attributes, but it also has facets of citrus, woods, florals, musks, resins, and herbs. In fact, it's a bit of an enigma... much like Alice herself; elusive and hard to define. The top of the fragrance has fresh tea notes, which incorporate bergamot, black pepper, sage, and mate absolute. The heart goes into a delectable cake with ginger, carrot heart, iris, rose, and broom absolute. The dry down is an addictive cocooning blend of fleur de lait, steamed milk, and musk. I think the journey from top to dry is really special, as it evolves so much and so smoothly on the skin, while still surprising you with each new note that appears. - Mackenzie Reilly, perfumer

4.1

 32 rating
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MIRANDA

04/08

It's very unique. I do find myself reaching for it more and more. Hard to define, I think it's a perfect at the office scent because it's unassuming and not obnoxious.

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JENNIFER

04/07

lost alice

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NICOLE

03/23

This is really a beautiful fragrance, but it’s a bit to youthful for me I enjoy it layered with a more Smokey scent to make it richer.

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PHYLLIS

03/08

It's not love at first sniff, but I will keep trying. Maybe if I had gotten it in October, I would like it better. A very fall/winter scent to me. The opening is sharp and peppery, but the dry down is a nice tea and carrot cake.

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JENNIFER

03/02

This was my most recent scent. It has a very strong peppery opening and it reads a bit astringent from the bergamot and musky slightly herbal sage. The drydown is beautiful though…milky black tea with creamy sandalwood with a touch of sweetness. It’s also has the powder and musk from the ambrette ,carrot seeds and orris. Quietly beautiful perfume. Perfect for daytime and brunch. It really does start to really shine about an hour in.

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SABRINA

02/21

It wasn’t love at first sniff. After trying it a few times it became one of my top tier fragrances. It’s interesting, cozy, and comforting. It smells tea like, slightly feminine leaning.

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KARISA

02/13

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MARIA

01/21

Lovely scent. On my skin it smells like black bergamot tea with a milky note. I can also smell the freshness of carrot with spiciness at the opening note. This is a unique scent for me, like nothing I have in my collection. It settles into a lovely powdery note that I want for the day time. Very upscale and unique.

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RAYMOND

12/29

This is my first one! I like it. It smells like black tea with a splash of milk. Similar to Lady Gray tea. It doesn't change much, or develop on my skin. It's always pleasant, but not much depth. It lasts about 6 hrs on me.

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BRANDY

10/28

Complex and perfect for fall. Sweet, warm, floral unisex scent. I love it & I receives many compliments while wearing. Full bottle worthy for me

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WILL

09/05

Most magical scent out there

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WHITNEY

07/29

This is a lovely feminine powdery fragrance. If you like powdery almond forward scents this one is for you. I like bold scents so this one is not for me, but still a lovely fragrance.

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ELLEN

07/21

This is so good ! Kind of reminds me of Blanche Bete which I own . It’s woody and lactonic ! Love !

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CATHERINE

03/18

A beautiful scent which evokes the scents of an English tea house brimming with fancy teas and pastries. It really lives up to its name and is a gorgeous scent suited for a warm cozy winter's day. I got many compliments when wearing it and I think I will make it my new winter perfume!

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PATRICE

03/17

I had been waiting to try this for so long. I am disappointed. I just don't like it, it has no staying power, on me at all. There's not much more to say.

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TRACY

03/01

Nice vanilla, takes you on a little journey thru some vegetal, spicy, and sweet notes before settling on a pretty generic vanilla vibe. I like it a lot, not a love. Husband likes it. Modest last.

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RACHEL

01/31

I love this scent. Not as sweet as I thought it would be but still a very lovely scent.

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BROCK

01/02

This fragrance is pleasant enough. But to say it is unisex is a gross mischaracterization. It definitely has clean characteristics, but I would say it is very floral forward. The bergamot comes through faintly in the dry down. Bottom line for me is that Lost Alice is not particularly masculine.

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MARYKATE

12/09

If you like bdk Gris Charnel I think you will love this. It’s close to Gris charnel but yet totally different in creamy sweet way. I love it.

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DANIELLE

11/22

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AMBER

09/30

Takes you on a journey, very unusual, i personally adore it

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CHARLES

09/23

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SARA

06/26

Great scent!!!!

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SARA

06/22

Smells amazing and I just adore Alice and Wonderland but so let down by the spillage and woftyness of this perfume.

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ERIC

05/23

nice summer fragrance

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MELISSA

04/30

love it

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BRANDY

04/25

It was underwhelming

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MICHELLE

04/15

I didn’t pick up any of the creamy carrot cake or gourmand really, at all. This fragrance surprised me because I had such high hopes based off the description and for me, it did not deliver any of that. I was sold on this through tiktok and I will say, it is definitely a cooler weather fragrance so perhaps I just tried it at the wrong time.

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MARY

04/10

Lovely and complex

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ASHLEY

03/28

Very sweet and clean smelling. A little too sweet for me.

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KATHERINE

03/27

Absolutely divine on my skin. Gourmand, spicy, sweet, but not too much. Very nicely balanced and long-lasting.

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MARGO

02/22